Last year, we’ve seen a surge in m-commerce (mobile commerce), app development for foldable display devices, and the popularity of mobile wallets. And now, just a few months in, we can already see some of the biggest mobile app trends for 2022 shaping up.
As a business owner, knowing what’s popular in the app world can help you make decisions about which features to incorporate into your own app (if you have one) or what kind of app to ask your mobile app developer to work on.
In this blog post, we will discuss five mobile app trends you should watch out for in 2022—keep reading.
1. Augmented Reality (AR) and Virtual Reality (VR)
The first trend is a move towards more personalized apps. Customers are becoming more demanding and they expect brands to offer them a tailored experience. This means that businesses need to invest in Augmented Reality (AR) and Virtual Reality (VR) in order to create more immersive and personalized experiences for their customers.
These technologies will allow businesses to create unique customer experiences that are not only engaging but also memorable. And with the help of the right mobile app developers, companies in the business, arts, and medical fields can now easily create these experiences and bring them straight to their customers’ phones.
How can you take advantage of this trend?
One way to do this is to create a virtual tour of your business premises or product for potential customers. You can also AR to show them how a product works or how to use a particular feature.
2. Super Apps
There are apps that you can use for shopping. And there are apps that you can use to book a taxi. But what if there was an app that could do both? This is where super apps come in.
Super apps are all-in-one platforms that offer a variety of services within one app. We’ve seen this trend take off in Asia with the likes of WeChat, and it’s only a matter of time before super apps become popular in other parts of the world.
How can you take advantage of this trend?
This trend is especially relevant for businesses that offer multiple services or products. By consolidating all your offerings into one app, you can make it easier for customers to find what they’re looking for and make a purchase.
3. P2P (Peer-to-Peer) Payments
This is where two people can transfer money to each other without going through a bank or another financial institution.
This trend has been made possible by the proliferation of mobile wallets like Apple Pay, Google Pay, and Venmo. And with more and more people using mobile wallets to make everyday purchases, it’s only a matter of time before PTP payments become the norm.
How can you take advantage of this trend?
If you’re a business owner, you can start accepting PTP payments from your customers. And if you’re a customer, you can use PTP payments to send money to friends and family quickly and easily.
4. Cross-Platform App Development
Another big trend we’re seeing is the rise of cross-platform app development. This is where a mobile app developer company creates an app that can be used on both Android and iOS devices.
The advantage of this is that it allows businesses to reach a wider audience with their app. And since cross-platform apps are developed using a single codebase, they’re also easier and cheaper to maintain in the long run.
How can you take advantage of this trend?
With the help of a good app developer, you can have an app that works on both Android and iOS devices. This will allow you to reach a wider audience with your app and save on maintenance costs in the long run.
Stay Competitive & Ahead of the Curve with these Mobile App Trends
These are just a few of the many trends we’re seeing in the mobile app world. And with the help of a good developer, you can easily incorporate these trends into your own app.
Zluck Solutions is a web and mobile app developer outsourcing company you can count on! We always make sure that the talents we give you have up-to-date knowledge regarding mobile app development. Get to know us more on how we handle web and mobile app development projects, and how we can make you keep up with the latest trends by connecting with us.
